Having a great looking stand is an essential first step to exhibition success. But successful exhibiting is about more than just looking good, you also have to attract and retain visitors ahead of your competitors.
That's why, at Apex, our people are more than just stand designers – we also devise on-stand attractions and exciting features that will bring your target customers onto your stand - and keep them coming back.
Three simple steps to a successful exhibition stand
We have developed a ‘Three Ways to Better Exhibition Results’ strategy to maximise ROI from your exhibition stand. And, using this three step strategy we not only improve the design and feel of your custom or modular stand, but also offer you ways of actively using the features of your exhibit to increase your visitor numbers and the quality of the conversations you have with them.
- Step One: Set out what you want to achieve; be that raising brand awareness, networking, showcasing a new product, or making sales
- Step Two: Make the most of your exhibition space to deliver maximum visual impact, attract the eye, and draw attendees to you
- Step Three: Make sure that your stand not only looks fantastic, but that it also incentivises visitors to engage with your team.
Find out more about our three stage process, and how to ensure a successful exhibition experience in the Apex resource centre. Or check out our video of An Apex designed and built exhibition stand below.
Big or small, modular or custom-built, at Apex, our designs always take these three essential steps into consideration to ensure your stand sets you apart from your competitors, and kick-starts those all-important conversations. If you’d like to find out more about how we can make your exhibition stands a success in the experience economy, contact us today to find out more, or give us a call today on + 44 (0)1625 429370 to discuss your requirements in more depth.