Resource Centre

Building on our experience over three decades, Apex has grown to become one of the UK’s leading event and exhibition agencies. So, there’s very little we haven’t seen when it comes to the wonderful world of corporate events! And, while it’s important to keep looking forward to predict what will become THE NEXT BIG THING, […]

In response to the rapid growth of technology, next year, new legislation will significantly modify the way we can collect, store and use personal data. And, ensuring compliance could be a minefield for even the most seasoned of event professionals. To make matters worse, many people in the events industry still aren’t aware of the […]

There is a lot of talk about how to design and build modern exhibition stands. But, even in a digital world, there are practices that stand the test of time. Having earned our stripes in the world of exhibitions over the last three decades, we’ve taken a quick look at some timeless tactics that never […]

For those of us who have earned our stripes in the world of exhibitions, the promise (or threat depending on your point of view!) of the virtual trade show isn’t anything new. But you could be forgiven for thinking the subject had gone away. It’s certainly true that, while a hot topic a few years […]

The world of exhibition stand design is changing. And, in today’s experience economy, displays have to grab attention and start sales conversations if brands want to capitalise on the potential of a captive and targeted audience at tradeshows and other events. But help is at hand. At Apex, we have over 30 years’ experience in […]

Watch our team set up a custom built exhibition stand for ViiV Healthcare

Each year leading contract caterer Elior hosts a prestigious awards ceremony and management conference. Ultimately, Apex was responsible for the overall event management of the awards; making sure that the day was a resounding success for our client.

Exhibition stands are a fantastic way to get noticed and promote your business to a captive and targeted audience. But, as shows also require a significant investment in time, money, energy, and resource, it’s vital to maximise your return on investment. And that means creating an exhibition presence that appeals to your target customers. In […]

The “experience economy” is one of those buzzwords everyone is using. So, if you haven’t heard of it yet, you soon will. Particularly as it’s being dubbed one of the most significant global trends in marketing. But what exactly is it? And what does it mean for marketing and event teams? What is the experience […]

Today’s event professionals must measure the success of each and every event. Each and every year. To help you to do this, we’ve asked our trusted event professionals for their advice on what makes a successful event.  And, in this short guide, we’ve pulled together this collective wisdom. By following our range of handy tips, […]