Exhibitions

In booth tactics for exhibition stands by apex.co.uk

Four in-booth tactics to boost your exhibition stand design

When it comes to designing great exhibition stands, knowing how to grab and keep visitor attention is a must. Here are some fun ideas to help you engage and involve attendees at your next show. 1. Competitions With a rise in affordable, interactive devices, gamification is a hot topic in the world of events. With […]

16 Oct 2017 Exhibitions
How to maximise tradeshow ROI

How to maximise tradeshow ROI

Today, it’s easier to communicate remotely than ever before. But, despite advancements in tech, exhibitions and trade shows remain a powerful way to showcase your brand and the products/services you offer. Exhibitions let potential customers get up close to your products in a way they simply can’t do when looking at pictures online. And, getting […]

10 Oct 2017 Exhibitions
Trade show design trends 2017

Four trade show design trends that shaped 2017

As we say goodbye to summer, it’s only natural that we start to think about the trends that will get us excited in 2018. But, before we look forward, it’s worth taking some time to look at what’s been all the rage in tradeshow exhibition stand design this year. 1. Texture When it comes to […]

25 Sep 2017 Exhibitions
Exhibition Stand Design tactics that work

Five old-fashioned tactics to make the most of your modern exhibition stand

There is a lot of talk about how to design and build modern exhibition stands. But, even in a digital world, there are practices that stand the test of time. Having earned our stripes in the world of exhibitions over the last three decades, we’ve taken a quick look at some timeless tactics that never […]

9 Aug 2017 Exhibitions
Virtual trade shows vs real life trade shows

Are virtual trade shows going to replace real world events?

For those of us who have earned our stripes in the world of exhibitions, the promise (or threat depending on your point of view!) of the virtual trade show isn’t anything new. But you could be forgiven for thinking the subject had gone away. It’s certainly true that, while a hot topic a few years […]

26 Jul 2017 Exhibitions
Bespoke Exhibition Stand for Spada

Custom built exhibition stand – top of the Empire State Building

Exhibiting at the London Motorcycle Show, the client wanted a clever mix of contemporary fashion and iconic design. So, Apex was briefed to create a bespoke exhibition stand that would showcase the Spada range as if displayed on one of the top floors of the unfinished Empire State Building with a 1930’s backdrop.

14 Jul 2017 Exhibitions
Autac Self Built Exhibition Stand

Self-build exhibition stand for Autac at the Automechanika show

Autac wanted a self-build solution that was easy to transport and assemble, and which looked smart and professional. What they didn’t want was an ‘off the shelf’ look.

23 Jun 2017 Exhibitions
How to use technology at an exhibition stand

Four ways technology will make your exhibition stand more successful

The world of exhibition stand design is changing. And, in today’s experience economy, displays have to grab attention and start sales conversations if brands want to capitalise on the potential of a captive and targeted audience at tradeshows and other events. But help is at hand. At Apex, we have over 30 years’ experience in […]

20 Jun 2017 Exhibitions
ViiV healthcare custom built exhibition stand

Custom built exhibition stand for ViiV Healthcare

Watch our team set up a custom built exhibition stand for ViiV Healthcare Check out our Pharma & Healthcare Resource Centre with bespoke content created exclusively for the sector.

15 Jun 2017 Pharma Ideas & Insights
How to ensure a successful exhibition experience

Three simple steps to a successful exhibition experience

Exhibition stands are a fantastic way to get noticed and promote your business to a captive and targeted audience. But, as shows also require a significant investment in time, money, energy, and resource, it’s vital to maximise your return on investment. And that means creating an exhibition presence that appeals to your target customers. In […]

1 Jun 2017 Exhibitions
Apex Event Management and Exhibition Stands

Apex Event Management and Exhibition Stands