Ideas & Insights

On these pages you will find a wealth of useful knowledge and interesting insights for anyone with a passion for exhibiting or events. Please feel free to make use of the information to make your events and exhibitions more successful. We hope you will come back often, and tell others who might find it valuable.

Elior Roadshow 2016. Event Management by Apex.

Elior Roadshow 2016

Having worked successfully with Elior on a number of events over many years, Apex was trusted to make sure the event ran smoothly and on time. And, with 25 years’ event management experience under our belt, this is something we do very well.

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BevExpo 2016. Event Management by Apex.

Bev Expo 2016

BevExpo2016 started with ambitious plans to bring back a UK based industry exhibition and seminar programme for the brewing supply chain. Having not been done for years, the client (incorporating Cellar to Seller and BrewEx) approached Apex to find out if we could make it happen for them.

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Healthcare Business International 2016. Event Management by Apex.

Healthcare Business International, 2016

In April 2016, the Healthcare Business International (HBI) conference took place at the Royal College of Physicians, London. Delegates met to discuss the international private healthcare services industry, and how operators are breaking national borders and silos. Covering territories in Europe and emerging markets from Latin America to East Asia, this year, for the first […]

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How can eventprofs reduce the stress? Find out with these top tips

Ten tips to help event profs reduce the stress

A few months ago, we compared event management to rocket science, and it seems we weren’t far off the mark. According to a recent report, the role of event coordinator is the fifth most stressful job of 2016, with only military personnel, firefighters, pilots, and police officers coming in higher on the stress scale. The […]

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What is Zero Based Exhibiting?

Zero-based exhibiting. What’s it all about?

Unilever has announced the adoption of zero-based budgeting across its marketing functions. What this means is that Unilever’s marketing teams now have to justify spending on all new brand activity,  rather than being provided with a budget based on last year’s spend. However, while this strict cost control measure was implemented to help the company […]

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Elior Awards 2015. Event Management by Apex.

Elior Awards & Conference starring David Williams

Ultimately, we were responsible for the overall event management of the awards; making sure that the day was a resounding success for our client. In addition to the ceremony, we also managed the conference aspect of the event – which took place earlier that afternoon – ensuring everything ran smoothly and on time.

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What does the future of event technology look like?

Is this the future of exhibition and event tech?

When it comes to exhibitions and events, quirky tech is always an attention grabber. Taking a look at some new and emerging technology, we consider what the future of event tech might look like. And what is already available to help you to engage and involve attendees at your next event. 1. Augmented and Virtual […]

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Exhibition Stand News from Apex

The Effective Exhibitor – June 2016

[vc_row][vc_column][vc_column_text]With summer fast approaching, we’ve been developing a bank of resources for busy event profs. These resources are regularly added to our website, and you can keep up-to-date by following us on social media. We’ve also included some select articles and case studies in this newsletter, including some top social media tips, and a look at […]

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