If you want to make a big impact and put the competition in the shade, you’ll need an exhibition stand that has the elusive wow factor. But how can you make sure that poor planning doesn’t let you down on the day?
Brought to you from the experts at Apex, our handy checklist ensures your tradeshow presence is maximised.
In this tradeshow checklist for exhibitors
- Deciding on a scheme. Make sure the system you choose works for your business
- Putting the basics in place. Ensure your stand has everything it needs to succeed
- Whistles and bells. Add some magic to ensure your stand is a winner
- Energy savings. Introduce green initiatives that help your stand to work more efficiently
- Promotion. Attract and retain visitors ahead of your competitors
- Lead capture. Capitalise on your exhibition presence, long after the show is over.